Product launch · launch · brand event
DJ for product launches
A new product deserves an entrance. We bring the soundtrack, the lights and the atmosphere to launches, brand events and press evenings in Copenhagen — and with photo and social video, your launch lives on online.

Sound that fits the brand
Before the event we go through the brand, the audience and the programme. Then we build a set that matches your look and feel — turning it down for the presentation and back up the moment the product is revealed.
Content for social media
With the photo and social video add-on you get photos of the product, the guests and the vibe, plus short vertical videos for Instagram, TikTok and LinkedIn. The photos are delivered the next day in an online gallery, and you get the videos as a link.
Launching in a store? Also take a look at pop-up stores, store openings and fashion events.
Questions about launches
Can the music be tailored to our brand?
Yes, that's the whole idea. We go through your brand, audience and mood in advance and build a set that fits your world — from laid-back lounge to a full-on party after closing time.
Do we get content for social media?
With the photo and social video add-on (DKK 1,200 per hour) you get photos and short vertical videos for Instagram, TikTok and LinkedIn. The photos are delivered the next day in an online gallery, and you get the videos as a link.
How much does a DJ in Copenhagen cost?
At Wax Crew, a DJ with sound system and lights costs DKK 5,000 for 2 hours, DKK 6,000 for 4 hours, DKK 8,000 for 6 hours and DKK 10,000 for 8 hours. Photo and social video can be added for DKK 1,200 per hour.
Got a launch coming up?
Send us the date, venue and programme — and we'll suggest a set-up.